PacktLib: phpList 2 E-mail Campaign Manager

phpList 2 E-mail Campaign Manager

Credits

About the Author

About the Reviewer

www.PacktPub.com

Preface

Installation and Configuration

Installing phpList files and database

Testing e-mail delivery

Setting up Subscriber Forms

Basic concepts

Setting up a basic subscribe page

Creating a custom subscribe page

Putting a subscribe form on other applications

Summary

Setting up E-mail Bounce Handling

E-mail bounce handling

Testing and manually processing bounces

Reviewing bounces

Summary

Setting up phpList with Popular Publishing Platforms

Integrating phpList with Drupal

Integrating phpList with WordPress

Integrating phpList with Facebook

Summary

List, User, and Administrator Management

Individual user management

Managing lists

Creating a list

Managing administrators

Summary

Personalizing E-mail Body

Enhancing messages using built-in placeholders

Personalizing messages using member attributes

Sending messages to subsets of lists based on attributes

Using message templates

Summary

Measuring Effectiveness of Newsletters

User tracking

Click tracking

Examining advanced user/click-tracking statistics

Summary

Securing phpList

Changing the admin password

Confirming correct filesystem permissions

Confirming htaccess restrictions are in place

Securing admin pages with additional (htauth) password

Summary

Advanced Features

Advanced bounce handling

Domain-based e-mail throttling

Adding attachments to messages

Automatically repeat messages

Auto-generating messages from RSS feeds

Setting up processing automation

Summary

Hacking phpList

Substituting user attributes in the subject line

Sending system messages as HTML instead of text

Creating a messages archive page

Sending messages using your e-mail client

Summary

Troubleshooting and Maintenance

General fault diagnosis

Common errors and warnings

Creating a backup

Upgrading phpList

Where to find more help and information

Summary

Index